- CDP Week is Segment’s immersive online conference, designed to help companies create superior customer experiences using customer data. - Learn how leading brands use CDPs to accelerate growth, look at how industry trends will shape the category, and project how your business will stay ahead in today’s digital transformation.
4 days of sessions and workshops
25+ Industry speakers
Thousands of dollars in prizes and gift cards for attendees
AMA: Uncovering scalable marketing channels in uncertain times
EMEA insights: How to survive and thrive in a changing buying environment
Evolving at the speed of digital
How to build a unified data strategy to transform your customer experience
Global insights: How to survive and thrive in a changing buying environment
Offline to online: How Blue Bottle Coffee is digitizing the cafe experience
Company keynote: The future of personalized experiences
How retail companies can achieve a single view of the customer to drive personalization
Rethinking customer acquisition strategies in a direct-to-consumer-first era [Invite-only Roundtable]
AMA: How to scale your growth and analytics stack
Behind the scenes: Building a customer data pipeline for all teams
AMA: Building a culture of experimentation to drive organic growth
AMA: How to scale and manage your customer data
How B2B companies can achieve a single view of the customer to drive personalization
AMA: Personalized marketing trends of 2020
Product keynote: Uncovering CDPs—The right way to solve customer data
CDP Week takes place October 19th-22nd, 2020. Each day begins at 9am PT and will end at or before 1pm PT. If you miss the live events, everything will be available for on-demand viewing thereafter.
Tickets to CDP Week are $59 and include your pass to all 4-days worth of content, workshops, ask-me-anything (AMA) sessions, analyst presentations, and more. We’ll also be raffling off thousands of dollars worth of amazing prizes daily, including products and gift cards to Peloton, EQ3, Doordash, Yeti, and Nike.
A lot of care, attention, time, and resources went into planning a 4-day industry conference, including partnership and coordination with over 25 speakers and industry experts. We want to encourage you not just to add the events to your calendar, but to mindfully attend and interact with other like-minded leaders in the field. By charging a ticket price, our aim is to ensure that those who attend are interested in helping shape this experience with us. In exchange for your $59 paid reservation, we're organizing daily raffles where attendees who participate live have dozens of chances to win some pretty slick products, such as a Peloton bike and countless others!